Feb 12, 2010, 10:50 AM EST
It’s Truck Day in Boston, which means that boxes of gloves, bats, balls snuff cans and Gold Bond Medicated Powder are being loaded into the back of a rig outside Fenway Park and will soon depart for Red Sox spring training in Fort Myers, Florida.
There’s been a lot of grumpy chatter from Red Sox fans this year over the fact that so many other teams are suddenly celebrating their own version of Truck Day. It’s like one of their valued traditions is being stolen from them, they’re saying. What will people steal next? Neil Diamond songs? Pink caps? Binge drinking? Is nothing sacred?!
I was sympathetic about this cultural theft until I learned this morning that the Red Sox’ February rite has corporate sponsorship:
The 2010 Spring Training Truck Day presented by JetBlue Airways is
scheduled for Friday, February 12. The Red Sox equipment truck will
depart Fenway Park for the 1,480-mile trip to the club’s Spring
Training home in Fort Myers, Florida on Friday at approximately 12 noon . . .
. . . Fans are also welcome to stop by and see JetBlue Airways, The Official
Airline of the Boston Red Sox, and Wally the Green Monster between 11
a.m. and 12 p.m. at the Yawkey Way Store next to Fenway for their
chance to win a roundtrip flight on JetBlue, a trip to Spring Training
in Ft. Myers, and other great prizes.
Can I ask a dumb question? Why is an airline sponsoring an event which glorifies alternative transportation?
- Chris Davis opens up about his Adderall suspension: “It was a moment of weakness” 21
- MLB.com names Byron Buxton as baseball’s top prospect for second straight year 29
- Yasiel Puig says the Cardinals are the Dodgers’ “principal rivals,” not the Giants 94
- Jayson Werth to serve five days in jail for reckless driving 48
- Keith Law’s top 100 prospects list is out 39
- Great Moments in Media Arrogance: Marshawn Lynch edition 173
- Nationals sign former Blue Jays closer Casey Janssen 11
- Ichiro Suzuki’s deal with the Marlins is worth $2 million 35
- Great Moments in Media Arrogance: Marshawn Lynch edition (173)
- Rob Manfred, new Major League Baseball commissioner, suggests ban on defensive shifts (118)
- Why “Deflategate” would never happen in baseball (96)
- Yasiel Puig says the Cardinals are the Dodgers’ “principal rivals,” not the Giants (94)
- The Yankees are going to try to get out of paying A-Rod his contract incentives (83)