May 18, 2010, 7:48 PM EDT
Fresh off their 27th World Series championship, Forbes magazine named the Yankees as the most valuable team brand in sports on Tuesday, according to the Associated Press.
According to Forbes, the Yankees brand is now worth $328 million (21 percent of their $1.6 billion total team value), supplanting English soccer team Manchester United’s value of $285 million (16 percent of their $1.835 billion value). Man U were ranked as the No. 1 brand in 2009.
The list is largely dominated by soccer teams, but as far as American pro sports franchises, you’ll also find the Cowboys (No. 4), the Red Sox (No. 8), the Mets (No. 9) and the Patriots (No. 10). You can view a slideshow of the entire top 10 on the Forbes website. My question? Where are the Long Island Ducks!?
- Cardinals acquire Justin Masterson from Indians 44
- There’s a “very good chance” the Red Sox trade Lackey and Lester 50
- Hey, Rube: Phillies pay dearly for Amaro’s misguided loyalty 73
- And That Happened: Tuesday’s scores and highlights 56
- Dodgers announce Vin Scully will return for 2015 season 50
- Jon Lester scratched Wednesday amid trade speculation 38
- Rays are “talking and willing” to trade ace lefty David Price; Cardinals and Dodgers interested 41
- Phillies wanted Joc Pederson, Corey Seager, and Julio Urias from Dodgers for Cole Hamels 95
- Expert’s Corner: How to troll fans of all 30 teams (201)
- “Caucasians” t-shirts are hot sellers on Canadian Indian reservations (198)
- Verducci: baseball should think about an “illegal defense” rule to combat shifts (165)
- Must-click link: sexual depravity — and possibly rape — in the minor leagues (104)
- The Nationals and Orioles dispute over TV money is about to explode (104)