May 18, 2010, 7:48 PM EDT
Fresh off their 27th World Series championship, Forbes magazine named the Yankees as the most valuable team brand in sports on Tuesday, according to the Associated Press.
According to Forbes, the Yankees brand is now worth $328 million (21 percent of their $1.6 billion total team value), supplanting English soccer team Manchester United’s value of $285 million (16 percent of their $1.835 billion value). Man U were ranked as the No. 1 brand in 2009.
The list is largely dominated by soccer teams, but as far as American pro sports franchises, you’ll also find the Cowboys (No. 4), the Red Sox (No. 8), the Mets (No. 9) and the Patriots (No. 10). You can view a slideshow of the entire top 10 on the Forbes website. My question? Where are the Long Island Ducks!?
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- Frank Wren fired as Braves GM, John Hart to take over on an interim basis 41
- AND DOWN THE STRETCH THEY COME! Sizing up the final week of the regular season 36
- Must-Click Link: Derek Jeter opens up. Seriously, he really does. 45
- And That Happened: Sunday’s scores and highlights 58
- Must-click link: Tommy Harper and the Red Sox’ racist past 58
- Settling the Score: Saturday’s results 34
- Matt Garza ejected after hitting Andrew McCutchen a second time 34
- Geddy Lee’s baseball obsession makes it really hard for me to hate Rush (123)
- It certainly looks like Barry Bonds’ criminal conviction is going to be overturned (107)
- Ron Washington claims he resigned because he cheated on his wife (103)
- Giants CEO Larry Baer thinks advertisements on uniforms are coming soon (88)
- Umpire ejects jackwagon fan heckling Bryce Harper in Atlanta last night (85)