Feb 11, 2011, 11:44 AM EDT
UPDATE: Rovell was wrong. It’s ten bucks on top of the print edition to get the digital edition too, not ten dollars more for the digital edition only. I don’t see an option for digital-only, however. Is that available? Anyone? Bueller?
Sports Illustrated is apparently coming out with a digital subscription for smart phones and tablet devices.
OK, that’s cool. If there’s anyone who can sell an online magazine package it’s gotta be SI. They’re a coherent set of goods for the most part. The “illustrated” part works for multimedia platforms. I can see it. But this news from CNBC’s Darren Rovell is weird:
Surprised that SI’s new yearly digital subscription is $10 MORE ($48) than what it costs to get the magazine in print.
I understand sports content more than I understand the business behind it, so if someone can explain that to me, I’d appreciate it.
- And That Happened: Sunday’s scores and highlights 0
- Boston Marathon heroes remembered with pregame ceremony at Fenway Park 8
- Benches clear in Pittsburgh after the Brewers’ Carlos Gomez bat flips a third-inning triple 162
- Yankees activate Mark Teixeira from the disabled list 6
- Ivan Nova diagnosed with a partially torn ulnar collateral ligament in his right elbow 30
- Hank Aaron is getting vile racist hate mail in retaliation for pointing out that racism still exists (249)
- “They Don’t Know Henry” (167)
- Benches clear in Pittsburgh after the Brewers’ Carlos Gomez bat flips a third-inning triple (163)
- Doug Glanville’s story about being racially profiled at his own home (127)
- There is still a racial divide in baseball (112)