Jul 11, 2011, 1:50 PM EST
Sports Business Journal has an analysis of this year’s TV rantings out. The Cardinals are on top in terms of ratings, the Yankees — not surprisingly — lead in total viewers. The Indians have had the biggest rating increase, with an 80 percent jump over viewership last year. The Rays have seen the biggest drop, with a 37 percent falloff.
I get what’s animating the Cardinals, Yankees and Indians’ numbers, but I’m not sure how one can explain the Rays’ drop. They had healthy TV ratings before so I guess they had more room to drop, but I’m not sure what would inspire the drop. They’re still playing good baseball. Lots of exciting young talent. Were people really just tuning in to look at Carl Crawford‘s neck tattoo?
And because you were curious, I’m sure, both the Mets and the Dodgers have suffered precipitous declines in local television rankings. The Mets’ local ratings are down 29 percent from midseason last year; the Dodgers’ ratings are down 27 percent. The Dodgers’ drop makes more sense. The Mets have been pretty solid on the field, so maybe the bad feelings from the business side of thing just linger. I have no idea.
Overall, 16 teams’ ratings have dropped, 13 have increased and one has remained flat. Not sure which one that is, because SBJ doesn’t produce the whole list. I’m going to guess that it was the Seattle Pilots, whose rating have stayed more or less the same since 1969. Remarkable consistency there.
- Report: Two agents rumbled in the parking lot at the Winter Meetings 0
- Mets sign 40-year-old Bartolo Colon for two years, $20 million 33
- MLB rules committee decides to eliminate collisions at home plate 37
- Mariners sign Corey Hart to incentive-laden deal 27
- David Price would not consider an extension with the Mariners if he’s traded there 35
- Robinson Cano agrees to $240 million deal with Mariners (260)
- Report: Mariners willing to offer Robinson Cano a 10-year, $240 million deal (143)
- Report: Yankees have agreed to a three-year deal with Carlos Beltran (125)
- Brett Gardner is drawing “significant” trade interest (113)
- Managers, GMs to meet today to discuss the abolition of home plate collisions (113)