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Phillies and Cardinals drew strong ratings in NLDS Game 5

Oct 9, 2011, 11:14 AM EDT

Rafael Furcal AP

From the Associated Press, via MSNBC.com:

St. Louis’ 1-0 victory over Philadelphia in Game 5 of the NL division series Friday night received a 5.1 rating and was seen by 8,389,000 viewers on TBS, a National League record for first-round games on cable.

For reference, the NLDS Game 5 played between the Diamondbacks and Brewers at 4:05 p.m. ET drew a 3.0 rating and was seen by 4,592,000 viewers.

The numbers aren’t surprising. Philadelphia is a major media market and the Cardinals have a wide-ranging following. Milwaukee, on the other hand, is baseball’s smallest market and the Snakes are still working on cultivating a dedicated fan base. Add to that the different start times and it all makes plenty of sense.

It’s doubtful that the NLCS between the Cards and Brewers will be a major ratings hit — and the same goes for the ALCS — but more of the same would surely be satisfactory in the eyes of Major League Baseball.

  1. florida76 - Oct 9, 2011 at 11:59 AM

    Those are good numbers, but look microscopic when compared to the era before playoff games were on cable. Those were the days when the sport was more popular, had more competitive balance, and the gap between payrolls wasn’t nearly as great.

    • dondada10 - Oct 9, 2011 at 12:35 PM

      The payroll gap might be great in terms of dollars and cents, but as far as effectiveness of spending clubs have never been more rewarded. The Tigers are the highest payroll left in the playoffs and they’re 10th overall in the game.

  2. kiwicricket - Oct 9, 2011 at 12:15 PM

    It drew even stronger rantings.

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