Oct 19, 2011, 9:10 AM EDT
Last winter I wrote a guest piece for Baseball Prospectus about a concept I call “metafandom.” In the intro, I described one of my most prized possessions: a poster I’ve had since I was a kid — and which is framed and hanging on the wall 10 feet from where I sit as a write this — with the cover of all of the World Series programs from 1903 through 1981.
It was a free giveaway from the Lipton Tea Company in 1982. I got mine — and about 10 extra copies of it people left laying around and which my brother and I snagged — at Tiger Stadium sometime in the first half of the 1982 season. It’s a gorgeous poster, reproducing what were, for the most part, the gorgeous covers of those Series programs.
And they were not just gorgeous. They were influential on me. I used them to memorize all of the World Series participants. And, in some small ways, to learn a bit about popular art styles of the 20th Century. I mean, is this cool or what?
Over at the New York Times there’s a great story about the World Series programs, and a slide show with closeup versions and stuff. It’s great fun and, for me at least, it gives life to something that has always been important to me. The only sad part? This passage which explains why the covers got so blah starting in 1974:
In 1974, the league started producing a single program for both teams. The content inside was expanded to include material on all four teams in the postseason. The price was doubled to $2, and steadily escalated until 2003, when $15 was charged for the first time.
I get why they did this — the programs are big sellers now and they want them ready more than two days in advance — but they became so generic after that. A picture of the World Series trophy, maybe. Some illustration of a non-identifiable player in a plain uniform throwing a pitch to no one. Lots of AL and NL logos. They all look like the cover of baseball video games too cheap to enter into a merchandising agreement with the league and the union.
But I still have my poster and 1903-1973, and that’s pretty cool.
- Rangers activate Josh Hamilton from disabled list, send prospect Joey Gallo to Triple-A 10
- Huston Street says he’d retire if he was used like a 1970s-style fireman 47
- CC Sabathia looks like a reliever 28
- And That Happened: Monday’s scores and highlights 58
- AL All-Star voting update: now “only” five Royals in the starting lineup 59
- Andy MacPhail introduced by the Phillies. And the first topic of conversation is sabermetrics 20
- What a world: Orioles are in first place and Ubaldo Jimenez has been their ace 16
- Settling the Scores: Sunday’s results 99
- With the same-sex marriage decision, the San Francisco Giants get another big win (275)
- Joe Maddon is the latest manager to rip instant replay. He’s got a point. (110)
- Settling the Scores: Sunday’s results (99)
- And That Happened: Wednesday’s scores and highlights (75)
- There was a super ump show in Chicago yesterday (75)