Nov 22, 2011, 9:45 AM EDT
The other day I was minding my own business when Sam Miller of the Orange County Register and Baseball Prospectus Im’d me and asked me if I knew Juan Gonzalez’s nickname. I said “sure, Juan Gone.” He said “know any others?” I said “no, should I?” He said “thanks.” I probably should have known Sam was up to something.
That something is a pretty brilliant takedown of the ridiculous brochure that is making the rounds pumping up Gonzalez’s Hall of Fame candidacy. A brochure which repeatedly refers to him as “Igor” as if anyone ever called him that ever. I mean, sure, someone did someplace, but it never stuck among baseball fans. If that’s all it takes to claim a nickname I would have sent out brochures calling myself “Flapjack” or “Hi-top” or “T-bone” years ago.
Anyway, brilliant piece by Sam which should remind PR professionals that sometimes (read: every time) less is more. And nothing is often preferable.
- HBT Daily: How the Royals and Giants were built 4
- Two radio stations in San Francisco are refusing to play Lorde’s “Royals” during the World Series 40
- Royals tab James Shields, Yordano Ventura to start first two games of World Series 1
- Brian Roberts is retiring 13
- So, if you’re not a fan of the Royals or Giants, who ya got? 119
- Video: Watch Travis Ishikawa’s pennant-winning homer 13
- Travis Ishikawa sends Giants to World Series on walk-off three-run homer 79
- NLCS, Game 5: Cardinals vs. Giants lineups 30
- So, if you’re not a fan of the Royals or Giants, who ya got? (119)
- Pedro Martinez has some opinions about who the new “face of baseball” is (104)
- “The Kansas City Royals Are the Future of Baseball” — someone actually said that. (93)
- Andrew Friedman leaving the Rays to take over as Dodgers President of Baseball Operations (83)
- Quit making a big deal out of anomalies. Most of what happens is meaningless. (82)