Nov 22, 2011, 9:45 AM EDT
The other day I was minding my own business when Sam Miller of the Orange County Register and Baseball Prospectus Im’d me and asked me if I knew Juan Gonzalez’s nickname. I said “sure, Juan Gone.” He said “know any others?” I said “no, should I?” He said “thanks.” I probably should have known Sam was up to something.
That something is a pretty brilliant takedown of the ridiculous brochure that is making the rounds pumping up Gonzalez’s Hall of Fame candidacy. A brochure which repeatedly refers to him as “Igor” as if anyone ever called him that ever. I mean, sure, someone did someplace, but it never stuck among baseball fans. If that’s all it takes to claim a nickname I would have sent out brochures calling myself “Flapjack” or “Hi-top” or “T-bone” years ago.
Anyway, brilliant piece by Sam which should remind PR professionals that sometimes (read: every time) less is more. And nothing is often preferable.
- Everything you need to know about next week’s trade deadline 1
- Impending free agent Jon Lester won’t talk contract with the Red Sox until after the season 7
- Ten years ago today the Alex Rodriguez-Jason Varitek brawl changed the narrative of the Sox-Yankees rivalry 60
- And That Happened: Wednesday’s scores and highlights 26
- Tigers acquire closer Joakim Soria from the Rangers 54
- Phillies officials “have contemplated the possibility of paying off” and releasing Ryan Howard 42
- The dizzying intellect of Tom Glavine 20
- Verducci: baseball should think about an “illegal defense” rule to combat shifts 161
- Verducci: baseball should think about an “illegal defense” rule to combat shifts (161)
- Luke Scott released from Korean team after calling coach a “liar” and a “coward” (108)
- Yankees acquire Chase Headley from Padres (108)
- Who is the next Face of Baseball? (97)
- David Ortiz passes Carl Yastrzemski on the all-time home run list — is he a Hall of Famer? (92)