Feb 4, 2013, 2:02 PM EST
In 2012 the Royals used “Our Time” as its marketing slogan. That lent itself well to “… in purgatory”-style tomfoolery. They’re trying something else this year: “Come to play.” Bob Dutton quotes marketing consultant types who explain the rationale. The upshot: the Royals are going to play hard and you should come out to play at the ballpark, etc.
If normal form holds, you have approximately 72 days until the Royals season is more or less kaput, so that should be plenty of time for you to come up with little jokes and things incorporating the slogan.
But don’t use “Come to play… because, really, we need all the help we can get? Do you have a glove? If not, we can get you one.” Because I already thought of it.
- Yasmany Tomas signs a six-year, $68.5 million deal with the Diamondbacks 38
- No, the Red Sox signing Pablo and Hanley is not proof that baseball needs a salary cap 154
- Red Sox announce four-year, $88 million deal with Hanley Ramirez, DFA Juan Francisco 33
- The Cubs have offered Jon Lester “north of $135 million” 68
- Pablo Sandoval’s deal: five years, $98 million plus an option 43
- Kyle Seager, Mariners close to $100 million extension 25
- The 2015 Hall of Fame ballot is out — Randy Johnson, Pedro Martinez are new on the ballot 286
- So what would the Red Sox look like with Hanley Ramirez and Pablo Sandoval? 49
- The 2015 Hall of Fame ballot is out — Randy Johnson, Pedro Martinez are new on the ballot (286)
- No, the Red Sox signing Pablo and Hanley is not proof that baseball needs a salary cap (155)
- More Hall of Fame ballots like Adam Rubin’s please (138)
- UPDATE: The Pablo Sandoval-Red Sox deal is done, pending a physical (133)
- Report: Pablo Sandoval chose the Red Sox over the Giants because he felt disrespected (132)