Jun 15, 2013, 7:15 PM EDT
Brian Costa of the Wall Street Journal has some interesting figures in his latest column about the Yankees:
Through Wednesday, the average ratings for Yankee games on the YES Network were down 38% compared to the same period last season, according to Nielsen figures.
The drop is even more remarkable when you consider that last year’s ratings were the Yankees’ lowest since 2003.
In the stands, the trend has been similar, if not quite as pronounced. The Yankees are drawing an average home crowd of 39,103, still the fourth highest in baseball but a 6% drop from what it was over the same period in 2012.
The Yankees have been without most of their recognizable faces this year, namely Alex Rodriguez, Derek Jeter, Mark Teixeira, Curtis Granderson, so that is one explanation. Costa also notes that the team has had to compete with the Knicks, Nets, Rangers, and Islanders as all four made the post-season in their respective sports.
Ultimately, though, despite the Yankees’ ability to hang around first place in the AL East in the face of adversity, they do have a philosophical debate to address with Robinson Cano‘s pending free agency. Is their attendance and viewership buoyed by the presence of marquee players? If so, Costa writes, they may feel that keeping Cano in town no matter the price and no matter the contract length is imperative.
- AL and NL Starters for the 2015 All-Star Game announced 54
- That time Manny Ramirez nearly became a Met 5
- Phillies acquire No. 1 international signing slot for 2015-2016 from the Diamondbacks 16
- Orioles activate Jonathan Schoop after 10-week absence 8
- Settling the Score: Saturday’s results 38
- Video: Kris Bryant hits a grand slam as part of a two-homer, six-RBI night 8
- Stephen Strasburg exits start with tightness in left side 10
- In the wake of the Miguel Cabrera injury the Tigers have few good options 20
- Settling the Scores: Sunday’s results (99)
- Mike Scioscia says Josh Hamilton should apologize to Angels owner Arte Moreno (90)
- What Yasiel Puig being a pain in the butt means. And what it doesn’t mean. (78)
- Report: Jerry Dipoto “definitely out” as Angels GM (77)
- AL and NL Starters for the 2015 All-Star Game announced (73)