Jul 2, 2013, 12:30 PM EDT
Steve Lepore of SBNation has a smart take on why ratings for nationally-televised MLB games are low and continue to trend downward. Unlike every other take you see on this, however, it is not attributed to people hating baseball or baseball not being as cool and awesome as football.
Rather, it’s a story those of you who have been reading HBT for a while know already: it’s a story about fragmentation and localization. Whereas, years ago, baseball fans could only see a relatively low number of local games now they can see all of them if they want to, making a “Game of the Week” less necessary than it once was. At the same time, as fans become more immersed in their own team they become less willing to watch other teams, exacerbating the trend away from nationally televised games. And once their team is eliminated? Pfft, forget it.
It’s also a story about the dynamic of baseball not being terribly well-suited to casual drop-in fans who want to see one big game because, with few exceptions, baseball doesn’t really ever have “one big game.” This, I will admit, is an indirect result of the rise of the NFL. With only 16 games and so many winner-take-all contests, the idea of the event telecast — of structuring your Sunday around one game — is much stronger than it used to be when the NFL was less popular and there were more regional broadcasts.
The real health of baseball on television is a look at aggregate ratings across all regional broadcasts. I’ve not seen these numbers but I would suspect that they show baseball to be a healthy TV sport overall, even if it’s in the dumps, ratings-wise, on the national level.
Can anything be done about the national problems, though? Lepore has one rather radical suggestion which you may hate. Click through and read to find out. But man, if that’s the choice we have, I’ll gladly accept the lower ratings.
Aug 30, 2014, 11:45 PM EDT
The Brewers will get Matt Garza back in the rotation on Wednesday, when they’ll take on the Cubs at Wrigley Field.
Aug 30, 2014, 11:05 PM EDT
Brandon Belt will be limited to cardio for another week and a half. The first baseman has been sidelined since early August with concussion symptoms.
Aug 30, 2014, 10:46 PM EDT
Kelly Johnson completes his tour of the AL East as the Orioles acquired him from the Red Sox on Saturday evening.
Aug 30, 2014, 10:20 PM EDT
The Angels, searching for a rotation upgrade after losing Garrett Richards to an injury, had interest in A.J. Burnett of the Phillies, but the right-hander’s player option for 2015 was a deterrent.
Aug 30, 2014, 9:29 PM EDT
The Orioles acquired outfielder Alejandro De Aza from the White Sox in exchange for a pair of low-level minor league pitchers on Saturday.
Aug 30, 2014, 9:10 PM EDT
Dustin Pedroia took an elbow to the head in the second inning of Saturday’s game against the Rays, and had to leave the game.
Aug 30, 2014, 8:15 PM EDT
It’s been more than two years, but Daniel Hudson will return to the major leagues on Tuesday or Wednesday, pitching out of the Diamodnbacks’ bullpen.
Aug 30, 2014, 7:20 PM EDT
Hanley Ramirez worked out quickly in front of manager Don Mattingly and trainer Stan Conte, who deemed him fit to play on Saturday against the Padres.
Aug 30, 2014, 6:25 PM EDT
Derek Holland will make his 2014 debut on Tuesday against the Royals, also helping the Rangers claim a major league record.
Aug 30, 2014, 5:41 PM EDT
Puig has really scuffled this month, hitting .218/.306/.241 with two extra-base hits (both doubles) over 24 games.
Aug 30, 2014, 4:29 PM EDT
Drew Hutchison and Aaron Sanchez shut down the Jacoby Ellsbury-less Yankees.
Aug 30, 2014, 3:50 PM EDT
The White Sox are reportedly interested in signing Victor Martinez away from a division rival.
Aug 30, 2014, 2:58 PM EDT
Deduno has split this season between the starting rotation and the bullpen, putting up a 4.60 ERA and 74/41 K/BB ratio in 92 innings over eight starts and 22 relief appearances.
Aug 30, 2014, 2:07 PM EDT
Bryce Harper hit one of six home runs for the Nationals last night in an 8-3 victory over the Mariners. In doing so, he joined some impressive company.
Aug 30, 2014, 1:02 PM EDT
It will be his first game action since 2012.
Aug 30, 2014, 12:01 PM EDT
The A’s are calling him day-to-day.
Aug 30, 2014, 11:05 AM EDT
And wouldn’t you know it, it worked.
Aug 30, 2014, 11:01 AM EDT
Ellsbury injured his left ankle on a slide into home plate on Friday night.
Aug 30, 2014, 10:36 AM EDT
Pearce owns a surprising .289/.354/.532 batting line with 16 home runs and 37 RBI over 85 games this season.
Aug 30, 2014, 9:35 AM EDT
The two homers traveled a combined 858 feet.
- Orioles acquire Kelly Johnson from the Red Sox 5
- Orioles acquire Alejandro De Aza from the White Sox 5
- Bryce Harper is 15th player in MLB history to reach 50 career homers before age-22 season 30
- The Dodgers took the shift to the extreme last night 47
- VIDEO: Jorge Soler hits two long home runs in third major league game 20
- Settling the Score: Friday’s results 18
- Mariners end Jesus Montero’s season 37
- Troy Tulowitzki says he’ll retire before he switches positions 32
- Could women play major league baseball? Sure. Right now, though, the deck is stacked against them. (220)
- Forgiveness for Pete Rose? Not in this lifetime (146)
- Albert Pujols plays the “you never played the game!” card (104)
- Great Moments in Drug Testing and Punishment: The NFL Edition (101)
- And That Happened: Thursday’s scores and highlights (75)