Feb 5, 2014, 1:25 PM EST
The Rangers’ ballpark has a new name: Globe Life Park in Arlington. It’s named after the Globe Life insurance company. Based on what I’ve seen from Twitter and the comments from the earlier post on the matter, it’s not going over too well. It’s either too dull, too lame, too corporate or too whatever else you can think of.
And I really can’t get too worked up over any of this.
The two most venerable ballparks in baseball are named after a gum company and an insurance company. Oh, you didn’t know that about Fenway Park?
[Red Sox owner John] Taylor claimed the name Fenway Park came from its location in the Fenway neighborhood of Boston, which was partially created late in the nineteenth century by filling in marshland or “fens“, to create the Back Bay Fens urban park. However, given that Taylor’s family also owned the Fenway Realty Company, the promotional value of the naming at the time has been cited as well.
How about all three iterations of Busch Stadium?
The brewery originally wanted to name the ballpark Budweiser Stadium. Ford Frick, then Commissioner of Baseball, vetoed the name because of public relations concerns over naming a ballpark after a brand of beer—an ironic stance, given all baseball clubs’ significant revenues from beer sales. However, the Commissioner could not stop Anheuser-Busch president August Busch, Jr. from renaming it after himself, and so he did . . .
Most ballparks have corporate names now or, like Fenway and Wrigley, have some commercial history to the name. The ones that don’t are Angels Stadium, Dodger Stadium, Yankee Stadium, Kauffman Stadium, Marlins Park, Nationals Park, and Oriole Park at Camden Yards. Turner Field is named after Ted Turner, but his name was on the company which owned the team, so it’s hard to say which way that cuts.
The Angels had a corporate name in the past but reverted. They — and I presume Marlins Park and Nationals Park — would go corporate if the right deal came along. Maybe Orioles Park too. I’m guessing only Yankees, Dodgers and Kauffman would eschew a name-change on principle (or because their brand is bigger than any potential corporate partner’s brand). Turner Field only has a couple of years left and I’d bet my children that the Braves go with a corporate name for the new place.
But I don’t think the jokes made at Globe Park’s expense are because it’s corporate per se. Everyone knows most stadiums have corporate names now. Most people are just mad because it sounds funny. Or flat. But I can’t get too worked up over this either because just about every corporate-named ballpark sounded funny when we first heard it. We just got used to it.
We have Petco Park, which is frankly ridiculous when you think about it. There are two parks named after orange juice. “Comerica” is not a word. Do you know anyone who even uses U.S. Cellular? Really, only the parks named after beer and Great American Ballpark — which a lot of people probably don’t realize is named after an insurance company — sound sort of natural. The rest is just a mishmash of telecom and banking and stuff.
I predict people will joke about Globe Park in Arlington for a couple of days. And will make note of its awkwardness for the first two days of the season at most. And then we’ll just get used to it until the next silly corporate park name comes along.
Or, better yet, we’ll just keep calling it The Ballpark. Those guys at Globe aren’t paying us, after all. So why should we dance to their tune?
Dec 28, 2014, 12:14 PM EST
Jason Motte joined MLB Network’s “Hot Stove” last week to discuss signing with the rival Cubs …
Dec 28, 2014, 9:21 AM EST
Brendan Kennedy of the Toronto Star reports that Japanese infielder Takashi Toritani — a Scott Boras client — is currently “mulling offers” from the Blue Jays and Padres. Toritani is an unrestricted free agent, so it won’t require a posting fee to sign him.
Dec 27, 2014, 8:48 PM EST
Derek Jeter may have helped Penn State squeak out a victory over Boston College in the Pinstripe Bowl on Saturday.
Dec 27, 2014, 7:10 PM EST
Heath Bell is looking to hang on with the Nationals in 2015, and he’ll earn at least $1 million.
Dec 27, 2014, 6:05 PM EST
The Brett Anderson signing should become official at some point next week, at long last.
Dec 27, 2014, 5:20 PM EST
Opening Day is 100 days away, but with the unusually mild weather in the New York area, they could really be playing some baseball right now.
Dec 27, 2014, 4:40 PM EST
Cubs shortstop Starlin Castro was reportedly detained for questioning by authorities in the Dominican Republic on Saturday in connection with a nightclub shooting that injured six people.
Dec 27, 2014, 3:45 PM EST
David Ross recently took Rob Bradford of WEEI.com behind the scenes of how he landed a two-year, $5 million contract with the Cubs.
Dec 27, 2014, 11:01 AM EST
The Giants finalized their new two-year, $24 million contract with Jake Peavy this week.
Dec 27, 2014, 8:59 AM EST
Macko worked for the Rangers for over 40 years.
Dec 26, 2014, 10:25 PM EST
The Braves’ one-year deal with catcher A.J. Pierzynski is for $2 million.
Dec 26, 2014, 9:20 PM EST
Rafael Furcal has suffered another injury, this time a torn hamstring which will keep him out of the Dominican Winter League playoffs.
Dec 26, 2014, 8:03 PM EST
If Wandy Rodriguez passes his physical, the Phillies are expected to sign him to a minor league deal.
Dec 26, 2014, 7:10 PM EST
Jeff Manship will begin the spring with the Indians after signing a minor league deal.
Dec 26, 2014, 6:05 PM EST
According to Peter Gammons, some GMs think the Giants will eventually trade for Ben Zobrist.
Dec 26, 2014, 3:49 PM EST
After seven years in the United States, Hiroki Kuroda is heading home.
Dec 26, 2014, 11:32 AM EST
Uggla hit .179 in 2013 and .149 this year.
Dec 26, 2014, 11:00 AM EST
And it’s all thanks to a man named George Mukhobe.
Dec 26, 2014, 10:30 AM EST
He threw 64 innings with a 3.96 ERA and 44/16 K/BB ratio for the Giants in 2014.
Dec 26, 2014, 9:35 AM EST
Remember, Red, hope is a good thing, maybe the best of things.
- The aura of Derek Jeter was present at the Pinstripe Bowl 31
- UPDATE: Starlin Castro free after being questioned about shooting in Dominican Republic 60
- Merry Christmas from HBT! 74
- THE YEAR IN REVIEW: HBT’s most commented-upon stories of the year 86
- The Yankees are treating Alex Rodriguez differently than they treated Derek Jeter. So what? 40
- Braves sign setup man Jason Grilli to two-year contract 15
- My Imaginary Hall of Fame Ballot 120
- Phil Hughes signs a three-year extension with the Twins 27